Senior Manager, Loyalty Content Management (CLO)
Tink
Sydney, NSW, Australia
Posted on May 1, 2026
About Us
Visa is a world leader in payments technology, facilitating transactions between consumers, merchants, financial institutions and government entities across more than 200 countries and territories, dedicated to uplifting everyone, everywhere by being the best way to pay and be paid.
At Visa, you'll have the opportunity to create impact at scale — tackling meaningful challenges, growing your skills and seeing your contributions impact lives around the world.
Join Visa and do work that matters – to you, to your community, and to the world. Progress starts with you.
Job Description
Team Summary
Visa goes beyond payment processing. Our Value Added Services (VAS) team delivers data‑driven insights, digital experiences, loyalty solutions, and advanced risk and fraud tools to create secure, customer‑focused payment experiences.
Loyalty Solutions (part of the Issuer and Merchant Solutions Business) is at the forefront of customer engagement in Australia and New Zealand. We enable loyalty programmes that attract, retain, and reward. Our solutions deliver real value for cardholders and measurable results for banks, merchants, and fintechs. Through collaboration and creativity, we help partners build digital‑first programmes that strengthen relationships and drive growth.
What We Are Looking For
We are looking for a growth‑oriented, commercially minded leader with deep experience in merchant‑funded offers, affiliate ecosystems, or loyalty content sourcing, who is energised by building and scaling high‑performing content portfolios for issuer card‑linked offer (CLO) programmes.
You thrive in a dynamic, fast‑paced environment, bring innovative ideas to merchant sourcing and partnerships, and are motivated by measurable outcomes. You combine strategic thinking with hands‑on execution, use data to inform decisions, and take ownership for improving performance over time.
Experience in financial services, loyalty platforms, affiliate networks, retail media, or marketplace ecosystems is highly valued.
Role Summary
The Senior Manager, Merchant Content Management is responsible for driving growth through the sourcing, curation, and optimisation of merchant‑funded offers for issuer card‑linked offer (CLO) programmes across AUNZPI.
This role owns the merchant content growth agenda, including building scalable supply, improving offer quality and economics, and establishing clear cadences for content refresh, optimisation, and performance review. Sitting between strategic direction and execution, the Senior Manager translates portfolio priorities into actionable sourcing strategies and continuously evolves the merchant offer mix to support stronger programme outcomes.
Key Responsibilities
Merchant Content Growth & Sourcing
Qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, sexual orientation, gender identity, disability or protected veteran status. Visa will also consider for employment qualified applicants with criminal histories in a manner consistent with EEOC guidelines and applicable local law.
Visa is a world leader in payments technology, facilitating transactions between consumers, merchants, financial institutions and government entities across more than 200 countries and territories, dedicated to uplifting everyone, everywhere by being the best way to pay and be paid.
At Visa, you'll have the opportunity to create impact at scale — tackling meaningful challenges, growing your skills and seeing your contributions impact lives around the world.
Join Visa and do work that matters – to you, to your community, and to the world. Progress starts with you.
Job Description
Team Summary
Visa goes beyond payment processing. Our Value Added Services (VAS) team delivers data‑driven insights, digital experiences, loyalty solutions, and advanced risk and fraud tools to create secure, customer‑focused payment experiences.
Loyalty Solutions (part of the Issuer and Merchant Solutions Business) is at the forefront of customer engagement in Australia and New Zealand. We enable loyalty programmes that attract, retain, and reward. Our solutions deliver real value for cardholders and measurable results for banks, merchants, and fintechs. Through collaboration and creativity, we help partners build digital‑first programmes that strengthen relationships and drive growth.
What We Are Looking For
We are looking for a growth‑oriented, commercially minded leader with deep experience in merchant‑funded offers, affiliate ecosystems, or loyalty content sourcing, who is energised by building and scaling high‑performing content portfolios for issuer card‑linked offer (CLO) programmes.
You thrive in a dynamic, fast‑paced environment, bring innovative ideas to merchant sourcing and partnerships, and are motivated by measurable outcomes. You combine strategic thinking with hands‑on execution, use data to inform decisions, and take ownership for improving performance over time.
Experience in financial services, loyalty platforms, affiliate networks, retail media, or marketplace ecosystems is highly valued.
Role Summary
The Senior Manager, Merchant Content Management is responsible for driving growth through the sourcing, curation, and optimisation of merchant‑funded offers for issuer card‑linked offer (CLO) programmes across AUNZPI.
This role owns the merchant content growth agenda, including building scalable supply, improving offer quality and economics, and establishing clear cadences for content refresh, optimisation, and performance review. Sitting between strategic direction and execution, the Senior Manager translates portfolio priorities into actionable sourcing strategies and continuously evolves the merchant offer mix to support stronger programme outcomes.
Key Responsibilities
Merchant Content Growth & Sourcing
- Source and curate a scalable portfolio of merchant‑funded offers aligned to issuer CLO programme needs.
- Drive growth through expansion of merchant participation, category coverage, and offer variety.
- Ensure offers are structured to support strong activation, repeat usage, and delivered value.
- Establish and run clear cadences for content refresh and portfolio evolution.
- Lead senior relationships with direct merchants and aggregator partners.
- Negotiate offer structures, funding models, and commission rates within agreed commercial guardrails.
- Ensure consistent content quality, reliability, and supply at scale.
- Act as the senior escalation point for merchant content performance and commercial issues.
- Own merchant content performance insights and apply learnings to refine sourcing strategies.
- Identify trends and gaps across categories, merchant types, and offer mechanics.
- Use data to prioritise sourcing efforts and continuously improve portfolio effectiveness.
- Lead with pace, ownership, and a strong growth mindset.
- Bring innovative thinking to how merchant content is sourced, structured, and scaled.
- Contribute to a high‑performance, collaborative, and forward‑thinking team culture.
- 8+ years’ experience in merchant‑funded offers, affiliate marketing, loyalty content, or marketplace ecosystems.
- Proven success building and optimising large‑scale offer portfolios.
- Strong commercial acumen, including experience with commission‑based models.
- Data‑driven decision maker with the ability to translate insights into action.
- Strong stakeholder management and negotiation skills.
Qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, sexual orientation, gender identity, disability or protected veteran status. Visa will also consider for employment qualified applicants with criminal histories in a manner consistent with EEOC guidelines and applicable local law.